Welcome to ACC

 Annual Conference

Stay tuned for details on our Spring 2025 conference!

Upcoming Events

About the Automotive Communications Council (ACC)

ACC engages marketing and communications professionals in the Automotive Aftermarket Industry. We provide a unique forum for learning and professional development, achieved through idea sharing, collaboration, and networking with like-minded individuals.

Our dynamic membership, representing aftermarket suppliers, distributors, retailers, and service providers, allows us to participate in our industry’s continued growth. We actively engage our members to help the ACC a successful organization through peer mentoring, educational offerings, webinar courses, and our annual conference to provide additional learning and networking opportunities.

Group networking at event


The networking element of ACC membership is extremely valuable to me. The ACC has introduced me to other automotive industry marketing professionals in a setting (annual conference) that allows us to comfortably share our challenges and successes and learn from each other.  I have always learned something new at the conferences, and I especially enjoy the technicians’ panel discussions.  They have provided great insight into what types of marketing are most likely to appeal to these customers and ultimately be the most successful.

Dori Ahart

Marketing Manager, CRC Industries

Building connections across the industry in the same field as you is completely invaluable. Over the past years I’ve been able to use the network I’ve built through ACC to help me break through walls and drive better decisions for my organization. I’ve found nothing that compares to ACC."

Meagan Moody

Regional Head of Communications NA, Marketing Communications Manager, ZF Group

Your competition is likely attending the annual ACC conference and gaining critical and insightful knowledge into your market, customers, and prospects, if you are not attending the conference, you are playing from behind!

Jacki Lutz

Head of Global Communications, Training and Ecommerce, Aftermarket, Sensata Technologies

Join ACC

Join ACC

Welcome to the Automotive Communications Council (ACC), a forum for learning and professional development focused on current and emerging marketing practices, and the longest-running organization in the auto care industry.   Along with the opportunities and benefits that membership provides, we believe you will find the programs and activities innovative and a reflection of the shared interests and ideas of the membership.

Questions About Joining ACC?